Journée Transfrontalière

On June 24, 2024, a group of entrepreneurs from Italy, Germany, Monaco, and France gathered for the second time to network and build bridges in Cannes, Côte d'Azur. The "Journée Transfrontalière" took place on the historic Boulevard de la Croisette, where international guests were welcomed in front of the Tourist Office at the Palais des Festivals, home of the Cannes Film Festival.

Our two-hour visit to the Palais began at the artists' entrance, followed by a tour of the facilities. The group explored history, media data, visitor numbers, and market sizes, as well as potential collaborations with the Palais and the Tourist Office. The tour culminated in a presentation of the VIP area, accompanied by a cocktail reception in the Ambassador Room.

After a group photo on the red carpet, the women entrepreneurs headed to 72 Croisette for an afternoon workshop on Positive Psychology and Flow, followed by a Speed Networking session moderated by Stéphanie Marchal (FCE Vaucluse). Furthermore, the ladies had the opportunity to test a new manual therapy, called “Psychonomie” - presented by real estate agent and Naturopath / Heilpraktiker Haydee Henderycks Parlinski.

The “Journée Transfrontalière” was organized in partnership between Lafae Communications and members of the "Commission Transfrontalière," which connects entrepreneurs from France, Italy, and Monaco under the global umbrella of Femmes Chefs d'Entreprises Mondiales (FCEM). Co-Organisers Jana Schmidt and Aline Bricca created another international event, to foster relationships among entrepreneurs on the Côte d'Azur to lay the groundwork for their joint projects.

The event was supported by Patrizia Merlino (AIDDA Liguria), Merlino Pubblicità and the Palais des Festivals de Cannes. Photos by Yonis Natoli, Lafae Communications, and Marie-Pierre Billot - un grand merci!